How to Make AI Videos That Get Noticed

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So, you want to make an AI video? It’s probably a lot less complicated than you imagine. The basic idea is simple: you cook up a concept, feed a script to an AI tool like Dalm, and let it spin up the visuals. Then, you just polish it up and send it out into the world. It’s all about turning your words into watchable content without ever touching a camera or getting lost in a labyrinth of editing software.

Your Crash Course in AI Video Creation

Diving into AI video for the first time might feel a little intimidating, but trust me, we're going to make this easy. Forget the dense, jargon-filled manuals. This is your hands-on, no-fluff playbook for turning a simple idea into a slick AI-powered video.

First things first, what are you trying to accomplish? Do you want to whip up a cool video from a text prompt, or are you looking to create a super-realistic digital clone of yourself to be your on-screen talent? Both are totally doable, but they serve different needs.

Text-to-Video: This is fantastic for creating quick, eye-catching clips. Think social media shorts or simple explainer videos where the visuals just need to pop and support the main idea.

AI Avatar Videos: This is the way to go if you're building a personal brand, running corporate training sessions, or creating a series of tutorials. Having a consistent, familiar face on screen builds trust and adds a personal touch.

For this guide, we're zeroing in on that second option—using a powerhouse platform like Dalm to create your very own digital twin who can say anything you write.

The New Way to Make Videos

This isn't just some fringe tech trend; it’s rapidly becoming the new standard. The latest 2025 State of Video Report from Wistia is pretty eye-opening. It shows that 41% of brands are now using AI tools in their video production. That’s a massive leap from just 18% the year before. This isn't a slow burn—it’s an explosion.

To give you a bird's-eye view, here's a simple breakdown of the modern video creation process.

This workflow shows just how streamlined things have become. You don't need a massive crew or a Hollywood budget anymore. All you need is a solid idea and the right software.

Let's quickly map out the core stages of this process. It helps to see the entire journey from start to finish.

AI Video Creation Workflow at a Glance

Stage	Objective	Key Action
Footage Capture	Gather the raw video data needed for the AI.	Record a short, high-quality video of yourself speaking.
AI Training	Teach the AI to replicate your voice and likeness.	Upload your footage to the AI platform to train your avatar.
Video Generation	Create the final video content using your script.	Input your script and let the AI generate the video with your avatar.
Distribution	Share your polished video with your audience.	Download the final video and publish it on your chosen platforms.

Seeing it laid out like this really drives home how logical the whole thing is. Each step builds on the last, taking you from a simple recording to a fully finished product.

The real game-changer here is speed. Tasks that used to eat up days of filming and editing can now be knocked out in minutes. This frees you up to spend more time perfecting your message and less time wrestling with the technical side of things.

Think of this guide as your personal GPS for navigating the world of AI video. We're here to show you exactly how to make this technology work for you, so you can start cranking out incredible content faster than you ever thought possible.

Capturing Footage Your AI Will Actually Love

The real secret to an amazing AI video isn't some hidden software trick; it's the raw footage you start with. Think of it this way: you can't cook a five-star meal with wilted lettuce and questionable chicken. The same goes for your AI avatar. Its quality is a direct mirror of the video you feed into the system.

So, let's get straight to what actually works for training a stellar avatar in Dalm. This isn't about spending a fortune on gear—it's about being smart before you hit record. A little bit of prep saves you from the soul-crushing agony of a re-shoot. I once lost an entire day trying to fix a glitchy AI avatar mouth, all because of a flickering light I didn't notice in the background. Learn from my pain!

Setting the Scene for Success

Your filming environment is everything. You don't need a Hollywood studio, but you absolutely need to control the basics. A cluttered room or shifting light will confuse the AI, leaving you with a distorted, uncanny-valley version of yourself.

First up, your background. Keep it clean and simple. A solid-colored wall is your best friend here. Steer clear of busy wallpaper, reflective surfaces like mirrors, or windows with moving traffic outside. We once had a project grind to a halt because a potted plant in the background cast subtle, moving shadows that the AI tried to "learn" as part of the person's face. It was not a good look.

Next, let's talk light. The goal is soft, even light across your face. A simple ring light is fantastic for this, but facing a large window works just as well (as long as the sun isn't blasting directly into your eyes). The main thing is to kill any harsh shadows, especially under your nose and chin. Those shadows hide the very facial details the AI needs to create a realistic avatar.

Your Pre-Recording Checklist

Before you even think about hitting that red button, run through this quick mental checklist. Getting these right gives the Dalm platform the best possible data to work its magic.

Camera Angle is Key: Prop your phone or camera up so it's directly at eye level. Tilting your head up or down into the lens is a surefire way to distort your features.

Hear Me Now: If you have an external mic, use it. If not, find the quietest room in your house and speak clearly at a natural, conversational pace. Bad audio is the number one cause of wonky AI lip-syncing.

The Sweet Spot: Aim for about 2 to 5 minutes of continuous, uninterrupted footage. This gives the AI plenty of data to analyze without overloading it.

Give a Performance: Look right down the barrel of the lens and talk like you're having a conversation with a friend. Use your normal head movements and facial expressions. Smile, look serious, raise your eyebrows—give the AI a full range of your personality to work with.

Just remember, the AI is a student, and your video is its only textbook. The cleaner and more natural your input, the more authentic your final AI videos will be. A few minutes of prep here makes a world of difference in the end.

Alright, let's get into the fun part. You've got your footage, and now it's time to introduce yourself to the Dalm platform and create your very own digital twin. This is where you hand over the raw material and let the AI do its thing. Think of it less like programming and more like coaching—you’re giving the system the best possible information so it can create a shockingly realistic version of you.

Once you're logged into Dalm, you'll see it’s built for creators, not coders. The first move is to upload that 2-5 minute video you just filmed. This is your avatar's first day of school. As your video makes its way to the server, Dalm's AI is already hard at work, poring over every single frame. It's meticulously studying your facial tics, your expressions, and the way your mouth moves when you speak.

Kicking Off the Training

Starting the training process is as easy as clicking a button. But what's happening on the back end is pretty wild. The AI isn’t just passively watching your video; it's constructing a sophisticated model of your unique facial markers. It's learning the subtle arch of your eyebrow when you get excited, the way you tilt your head when you're deep in thought, and the precise shape of your mouth for every sound.

Here’s a pro-tip I learned the hard way. My first few attempts were… well, a bit stiff. The avatar looked like me, but it was lifeless. The game-changer? I re-recorded my training video and made a conscious effort to speak with natural intonation and genuine emotion. That one little tweak made my final avatar so much more expressive and believable.

This is what a similar platform looks like once you're inside. You'll see your trained digital "actors" ready to go.

Notice how clean it is? You just pick your avatar and feed it a script. Your Dalm avatar will show up in a similar gallery, waiting for its cue.

This kind of creation is at the heart of where AI video is heading. We've reached a point where entire videos can be spun up from a simple text prompt, complete with automated voiceovers. It's a massive win for anyone in marketing or education who needs to pump out high-quality content without the massive overhead. If you're curious about what's around the corner, we've got some insights about top AI video trends for 2025.

Fine-Tuning and Troubleshooting

After the initial training is done (which takes a bit, so go grab a coffee), you get the first look at your digital double. Now, don't freak out if it's not perfect right out of the gate. That's normal. Sometimes the AI needs a little guidance to nail a specific expression or movement.

Here are a few common quirks I've seen:

Slight Lip-Sync Drift: If the mouth movements feel a fraction of a second off, the culprit is usually muffled audio in your original footage.

The "Uncanny Valley" Stare: Lifeless eyes are often a sign of bad lighting or not looking straight into the camera during your training recording.

Wooden Expressions: This is a classic symptom of a monotonous delivery in the source video. The AI can only work with what you give it!

The fix for most of these issues is surprisingly simple: feed it better data. A quick re-shoot with better lighting, crystal-clear audio, and a more animated delivery can take your avatar from pretty good to jaw-droppingly realistic.

For a deeper dive into making your avatar pop, check out our guide on creating amazing AI avatar videos. By the time you're done, you won't just have a new tool; you'll have a digital copy of yourself, ready to work 24/7.

Calling the Shots on Your First AI Video

Alright, your digital twin is trained and waiting in the wings. Now for the fun part—stepping into the director's chair. This is where you get to bring your creative vision to life, and honestly, it’s less like wrestling with complicated editing software and more like giving notes to an actor who hits their mark every single time.

The script is your foundation. You just drop your text into Dalm, and your avatar is ready to perform. But here's a pro-tip from my own experience: writing for an AI has its own rhythm. Think short, conversational sentences. Use the kind of natural language you'd use with a colleague. I always read my scripts out loud first—it's the quickest way to catch any clunky phrasing that might trip up the AI's pacing.

Getting the Performance Just Right

This is where you really get to play. You have total control over how your avatar delivers the lines. Need a super energetic, almost-caffeinated vibe for a quick TikTok ad? You got it. How about a calm, measured tone for a corporate training video? Easy. Dalm lets you pick from different vocal styles to nail the exact mood you’re going for.

It's not just about the tone, either. You can tweak the pacing down to the second. Want to add a dramatic pause before revealing a key feature? Just pop it in. Controlling the rhythm helps your big points land with so much more punch.

Social Media Ads: My rule of thumb is to keep it snappy. High energy, short sentences. Think rapid-fire.

Educational Content: Here, I slow it down. Deliberate pauses give people a moment to process what you're saying and build your credibility.

The real magic here isn't just the automation. It's about directing a flawless performance with pinpoint accuracy, all from a simple text box. The goal is to make something that feels genuinely you and connects with your audience.

Customizing the Scene and Going Global

Once you've nailed the performance, it's time to set the stage. Don't like the default background? Swap it out. You can place your avatar in a slick modern office, a bustling city street, or right in front of your company's logo. It’s a fantastic way to keep your branding consistent across all your videos.

But one of the absolute game-changers is the ability to generate your video in different languages with just a few clicks. Seriously. You can create one killer marketing video and then instantly spin up versions in Spanish, French, or Japanese. The AI handles the new voice and matches the lip movements perfectly. This throws the doors wide open to a global audience, minus the eye-watering costs of traditional dubbing services.

Think about a real estate agent creating a virtual home tour. They could record it once and then produce versions for international buyers in their native languages. That’s a massive competitive edge. If you're curious about how this fits into a bigger picture, we've mapped out a whole strategy in our guide to building an efficient video production workflow.

By mixing script control, vocal direction, and visual tweaks, you can pump out polished, professional videos that look and sound exactly the way you envisioned. It’s all about tailoring the tool to hit the specific goals for each and every project.

Alright, you've created a fantastic AI video with Dalm. High five! But let's be real—a video masterpiece gathering digital dust on your hard drive isn't doing anyone any favors. The real magic happens when people actually see it.

So, let's get your creation out there and in front of the right eyeballs. Think of this as your game plan for turning that finished video into a view-getting, engagement-driving machine.

First things first: where does your audience hang out online? A punchy, 60-second clip is probably going to be a smash hit on platforms like TikTok or Instagram Reels. Got something more in-depth, maybe a five-minute tutorial? That has YouTube or LinkedIn written all over it. The key is to match the video to the vibe of the platform, not just blindly post everywhere.

Making Your Video Irresistible to Algorithms

Picked your platforms? Great. Now it’s time to whisper sweet nothings to the algorithms. The title, description, and tags you choose are your video's first impression, and you don't want to mess this up.

Think like a human. What would you type into the search bar? Instead of a generic title like "My New AI Video," go for something that screams value, like "Create AI Videos for Your Business in 5 Minutes." Get specific.

Titles: Your title needs to be a hook. Ask a compelling question or promise a clear benefit.

Descriptions: This is your chance to tell a little story. Sum up what makes the video a must-watch and drop in any important links or a call-to-action.

Tags: Don't skimp here. Use a healthy mix of broad terms (like "AI video") and super-specific ones (like "Dalm avatar tutorial") to give the platform's AI a crystal-clear picture of your content.

This kind of careful setup is often the secret sauce behind content that takes off. If you really want to get into the nitty-gritty of what makes content shareable, we've got a whole guide on how to make videos go viral that dives deep into these strategies.

Work Smarter, Not Harder: Repurpose Everything

If you post your video once and call it a day, you're leaving a massive amount of value on the table. Your AI video isn't just one piece of content; it's a goldmine.

Think about it: a single 5-minute video can be chopped up into 5-10 killer clips for social media, a few slick GIFs for your email newsletter, or even an audio-only version for a podcast. It’s not about making more work for yourself—it’s about squeezing every last drop of potential out of the work you've already done.

And believe me, the demand is there. The market for AI video tools is absolutely exploding. We're talking about a market that's projected to hit $1.5 billion by 2029, growing at an insane clip of around 20% every year. This isn't just some niche trend; it's a fundamental shift in how content gets made, from corporate training to viral entertainment.

Finally, a pro tip that’s too easy to ignore: make your video accessible. Dalm lets you add AI-generated captions and translations with just a few clicks. This simple step throws the doors open to a global audience and all the people (a lot of them) who watch videos with the sound off. It’s a tiny bit of effort for a huge boost in your video’s potential reach.

Still Got Questions About Making AI Videos?

It’s totally normal to have a few questions swirling around as you dive into the world of AI video. In fact, it’s a great sign—it means you're thinking seriously about how to make this work for you.

Let's cut through the noise and tackle the most common questions I hear. No fluff, just straight-up answers to get you creating with confidence.

How Much Footage Do I Really Need for a Good AI Avatar?

This is the big one, but the answer is probably less than you think. Aim for 5 to 10 minutes of solid, well-lit video.

But here’s the real pro tip: the quality of that footage is far more important than the quantity. The AI learns from what you feed it, so give it your best stuff. Talk directly to the camera with your natural expressions and head movements. Use a simple, clean background. The better your source material, the more convincing your digital twin will be.

Can I Actually Make Videos in Other Languages?

You bet. This is where AI video creation absolutely shines and becomes a secret weapon for expanding your reach. It’s a complete game-changer.

Top-tier platforms like Dalm have powerful text-to-speech engines that handle a huge list of languages. You can write your script in English, and with just a couple of clicks, the AI will generate a perfect video in Spanish, German, Japanese, you name it. It's a ridiculously efficient way to go global without the massive expense and headache of traditional dubbing.

Think about it: you could create one product demo and instantly roll it out to five international markets, all in their native language. That's the power we're talking about here.

What Are the Biggest Rookie Mistakes to Avoid?

Knowing what not to do is half the battle. Steer clear of these common traps I see all the time:

Bad Source Footage: This is the original sin of AI video. Awful lighting, muffled sound, or a chaotic background will tank your avatar's quality every single time. Garbage in, garbage out.

Writing Like a Robot: Your AI might be a machine, but your script shouldn't sound like one. Keep it conversational and punchy. A great trick is to read your script out loud to catch any clunky phrases before you generate the video.

Skipping the Final Preview: Don't just hit "render" and walk away. That final human check is your best friend. It’s your chance to catch any weird glitches or awkward timing before your video goes live.

Will My AI Video Look Totally Fake?

Honestly, the tech is getting scary good. Early AI videos definitely had that creepy "uncanny valley" vibe, but today's tools can pump out stunningly realistic clips, especially for short-form content.

Ultimately, the final result comes down to two things: the quality of your original footage and the sophistication of the platform you’re using. For the sake of transparency, some creators even add a small disclaimer that the video is AI-generated. It’s a smart move that builds trust while your audience gets comfortable with this new style of content. And trust me, that line between real and AI is only going to get blurrier.

Ready to stop asking questions and start creating? With Dalm, you can build your own hyper-realistic digital avatar and produce endless studio-quality videos—no cameras, mics, or editing required. Start creating your first AI video for free today at dalm.co.